Business Intelligence and Analytics explores historical data from various forms of statistical analysis, quantitative analysis, data mining, predictive modelling and more to identify trends that can drive business change and support sustained successful business practices. A Master’s Degree in Business Analytics teaches students the use of data and models to support decision-making in business. Students learn how to model such relationships as the impact of advertising on sales, how historical data can predict stock returns, and how changes in task characteristics can influence time to completion. Business Intelligence and Analytics is especially applicable to careers in Consulting, Finance and Marketing such as: Brand Management, Internal Consulting, Investment Banking, Management Consulting, Marketing, Operations, Public Finance, Real Estate Finance, Risk Management, Strategic Planning and more.
